New DTC Wine Consultant Network member, Dina Northcutt, shares best practices for developing a great wine club that will not only dazzle existing club members but new guests alike. Watch for the blog to release at 8:30 a.m. PST on December 8th!
Posts tagged Wine Club Manager
Vin65 Roadshow Mendocino
Sandra Hess, Founder of DTC Wine Workshops will be attending Vin65 Roadshow in Mendocino to hear from industry experts. Attending? Let’s meet up!
Wine BizCast Episode 2: How to Retain Wine Club Members
We had a lot of fun with a ladies only episode of The Wine Bizcast. The Panelists were asked the following questions: 1. How do events play a part for wine club retention? 2. What are some creative wine club benefits you have seen offered? 3. How can wineries anticipate wine club cancelations? Are there […]
DTC Wine Sales CHECKLIST
What is your ONLINE STRATEGY? There were 245,203,319 Internet users in the US (representing 78.1% of the population) at mid-year 2012, according to Internet World Stats, December 2012*. The amount of time spent online rose about 20% to more than 30 hours weekly. Affluent Millennials, defined here as those aged 18 to 29, spend more […]

